Educational Qualification


Research Area

    Consumer Behaviour, Services Marketing, Pricing


  • Professor


  • Marketing

General Information

  • 07971652623

  • Cabin 104 Faculty Wing C, Ground Floor, Nirma Institute of Management, S.G. Highway, Ahmedabad, Gujarat 382481


    Services Marketing , Marketing Research


  • Prof. Awasthi has more than 30 years of experience in industry and academia. A recipient of research grants from University Grants Commission of India, his articles have been published in peer reviewed journals, and he has presented research papers in international conferences. He has consulted to non-government organisations, and entrepreneurs. His current research interests include Consumer Behavior, Service Marketing Marketing Research and Sales Management.

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