The Family Business & Entrepreneurship Area is central to the MBA (Family Business and Entrepreneurship) programme. The programme is uniquely designed for next-generation family business owners striving to grow their businesses as well as aspiring entrepreneurs seeking to create value and generate employment and wealth.
The curriculum offered by the area is curated to support specialisation in Family Business as well as in Entrepreneurship.
Courses like Succession planning, Family business management, and Managing a growing organisation support the students in understanding the essence and nuances of managing family businesses.
In line with the Start-up India movement, the programme also nurtures young minds with the required skills and know-how to launch new ventures and grow them. To support this objective, courses like Startup Funding strategies, Entrepreneurial marketing, and New Venture Creation, among others form part of the specialisation electives.
The courses in the area are delivered through simulations, domestic and international field exposure, internships as well as case-based teaching. Industry experts and alumni with a successful track record in business growth are co-opted in curriculum design and delivery.
The Area contributes to developing the stated graduate attributes of being entrepreneurial, engaged, empowered and ethical.